The Truth About the Paper Behind Global Trade
Somewhere in a port right now, a cargo document is being stamped by hand. By the figures Steve Hemmings has seen, between 60% and 80% of global maritime trade is still on paper. That’s not because the technology doesn’t exist, but because people trust the paper. That trust gap is the real story. The industry carrying the global economy is putting serious money into AI that stalls at prototype, because the foundations underneath it (governance, data and change management) were never built. David sits down with Steve Hemmings, Client CTO at Insight, to unpack three things: why maritime fell behind, what shipping could learn from how airlines move your luggage, and his “cart to market” model for spotting who is pulling your transformation forward and who is dragging it back. If you’ve ever bought another tool because nobody used the last one, press play.
